Tradition is a value insofar as it is a bond of coherence and credibility compared to the decisions taken. Mastroberardino family is living inside the social-cultural wine world contest from two centuries, accordingly to the most reliable historical reconstructions. The first traces of its presence in Irpinia date back to the Bourbons land register, in the half of the Eighteenth century, when the family chose the town of Atripalda as its headquarter, where the ancient cellar is still located. There started an offspring that tied for ever the destiny of the future generations to the wine cult. Since then, ten generations led the family business, in always different circumstances, as it always happens in the stories of the most ancient family businesses. The family estates are all located in Irpinia, in the heart of the areas of production of the three DOCG: Greco di Tufo, Fiano di Avellino, Taurasi. They are distributed in several areas in order to save the identity, safeguard and development of the local varieties and vineyards.